E-commerce
With over 90% of online users now engaging in specific product searches, how do ecommerce and marketing managers fully tap into that huge opportunity? Discussing ecommerce from the full customer life cycle, our panelists will discuss ecommerce best practices and the latest tools and strategies on the Ecommerce front.
Mark McGuire
President, Alice.com
Mark co-founded and serves as President of Alice.com, an online household shopping platform for cosumer packacked goods. Alice organizes all your products, finds coupons and deals for you, reminds you when you might be running low, and helps you order. Previously Mark co-founded Jellyfish.com and NameProtect.com, two start-ups he took from conception to exits, generating over $70 million of shareholder value in the process.
James Mitchell
Global Investment Research, Goldman Sachs
James is a research analyst and the head of the Communications, Media, and Entertainment business unit. He covers internet companies worldwide such as Google, eBay, and Baidu, and has worked on the initial public offerings of a number of internet companies such as Tencent, Baidu, and Alibaba.com. He joined Goldman Sachs in 2000 as a vice president in the Hong Kong office and also worked in the Sydney office. He was named managing director in 2005. Prior to joining the firm, James was a vice president at Salomon Brothers, serving in equity sales in London, equity strategy in Singapore and as head of research in Bangkok.
Scott Savitz
Founder and CEO, Shoebuy.com
Scott Savitz founded Boston based Shoebuy.com, one of the largest retailers of footwear and related apparel, in 1999 and currently serves as Shoebuy.com's Chief Executive Officer. Shoebuy.com, with 5.5 million visitors per month, is ranked as one of the Internet’s Top Ten most visited apparel shopping sites. In 2006, Shoebuy.com was purchased by IAC/InterActive Corp. which owns other leading web properties including Match.com, Citysearch, Evite.com, and Ask.com. Prior to founding Shoebuy.com, Scott was a Director at BancBoston Robertson Stephens specializing in the investments of large high-tech corporations.
Ricci Wolman
Director of Online Marketing, The Body Shop
Ricci Wolman is the Director of Online Marketing at The Body Shop, where she manages all online marketing and merchandising efforts for The Body Shop's US and Canadian websites. The Body Shop is a global retailer of natural beauty products and is famous for its social activism and ethical values. During her tenure with The Body Shop Ricci has launched a social media campaign, rebranded both the US and CA sites and pushed customer-relevant content across key categories. Prior to her current role, Ricci served in a strategy and planning role for the The Body Shop's e-commerce division.
Joe Dittmar (Moderator)
IBM - Web Sphere Commerce
Joe Dittmar is the World Wide Executive for Web Sphere Commerce. He brings a wealth of knowledge and experience in the E-commerce and Multi Channel segments of the Retail Industry to IBM. Prior to joining IBM, Joe served as the Chief Information Officer and Head of E-commerce for Music123.com/Woodwind & Brasswind, where he rationalized the supply chain, formalized business process standards and replaced the e-commerce platform for the 4th largest Musical Instrument Retailer in the world. Prior to the musical instrument business, Joe was the founding member and Director of the E-commerce team at Abercrombie & Fitch. Under his leadership A&F launched three branded e-commerce businesses including Abercrombie.com, abercrombiekids.com and Hollisterco.com as well as A&F's Internationalization, RFID, and Supply Chain Visibility Programs. |