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Email Marketing

Get the latest in best practices from an email marketing perspective. Panelists will delve into the latest trends in this medium and discuss email strategies smart companies are using through the entire life cycle of the customer. They'll discuss the latest in email tools and what their clients are doing to fully integrate email with other marketing and customer service areas.

 

speakerJoe Colopy
CEO, Bronto

Joe Colopy is Founder and CEO of Bronto Software. As chief architect of Bronto’s strategic vision and direction, Joe has successfully led Bronto from concept to a leading email marketing company focused on serving online retailers, interactive agencies, and marketing departments.

Prior to founding Bronto in 2002, Joe's past professional experience has been with market leaders Red Hat, Harvard Business School and Dell Computer. Recognized as a thought leader within the online marketing community, Joe is frequent speaker at national conferences and has been featured in media outlets such as NPR's Marketplace, Entrepreneur Magazine, MediaPost, DMNews, ClickZ, Internet Retailer and BtoB Magazine.

speakerKeith Moore
Chief Marketing Officer, iContact

Keith Moore is Chief Marketing Officer for iContact Corporation, an industry leader in email marketing services to small and mid-sized businesses. Mr. Moore has built a successful career around targeted customer acquisition, Internet marketing and online conversions. Prior to iContact, Keith was a GM and SVP at LendingTree.com & GetSmart.com, while they were part of IAC and under its new parent company Tree.com.

speakerScott Voigt
VP of Marketing, Silverpop

Scott is responsible for managing a team of professionals that defines and promotes the company's growing suite of product offerings. He guides Silverpop and its client base in the implementation of products that integrate Web analytics, targeted email marketing, social networking, new RSS technologies and other advanced solutions to maximize online relationships.

Prior to Silverpop, Voigt served as COO at Innuvo LLC, a developer of Web 2.0 development tools. He also was a member of Noro-Moseley Partners and has served in roles at nFront, a pioneer of Internet banking solutions.

speakerAnnie Williams
Chief Business Development Officer, Emma Email Marketing

Annie has led Emma's business development team for 7 years, overseeing sales efforts targeting small businesses, midsize organizations and agencies around the U.S. and beyond. Emma prides itself as the “Web’s most stylish email marketing and communications company.” A summa cum laude graduate of Webster University Conservatory in St. Louis, she's worked in sales and marketing for the last 12 years. She was in two off-Broadway shows and once took a class called "Circus Skills" in which she learned trapeze, high-wire walking and the unicycle. Annie was Emma's very first employee.

speakerDavid Jones
Partner, Southern Capitol Ventures

David is a Partner with Southern Capitol Ventures, an early stage venture capital firm serving technology companies in the Southeast and Mid-Atlantic. Prior to joining Southern Capitol, David served as a senior information technology consultant for Deloitte Consulting and served as a Naval Aviator flying over 1900 hours in the P-3C Orion.